Job description:
JOB DESCRIPTION
Snr Data & Insights Manager
· Support the Club’s partnership sales team with the identification and prospecting of new partners, advising on relevant industry sectors and the latest market trends
· Support the sales team in the pitching process with relevant data and insights to convince brands of the merit in partnering with the Club
· Collate the most relevant data points and insights to best position the club in the context of each brand discussion
· Constantly strive to enhance and develop the commercial department’s use of data and analytics to support performance and revenue growth
· Harness zero and first party data to support brand objectives and KPIs to deliver ROI
· Adopt AI to build global brand prospecting lists for target outreach, sourcing accurate contact info and providing key data points to increase response rate
· Review and share latest industry trends and sector insights with commercial team
· Support partner delivery team with data and insights for quarterly partner reporting and ad hoc requests to maximise partnership performance and ensure first class client service
· Ensure collaboration and sharing of information across departments to ensure a unified approach and collective responsibility for achieving growth targets
· Overall responsibility for management of CRM system and to ensure habitual use by sales team
· Supporting various commercial development projects with relevant data and insights to demonstrate business case and opportunity
· Analyse new commercial growth opportunities through a data-first approach
· Manage relationships with third party providers such as Blinkfire, Relo, Two Circles, GSIQ, Salesforce and EFL