Now an established group, Kick It Out developed its first ‘Week of Action’ in 2001 for professional clubs and grassroots projects to take a unified stand against discrimination. Soon becoming a prime feature in the footballing calendar, the initiative was supported by all clubs and had started to generate a lot of awareness about the campaign’s work.

Kick It Out invited to share good practice at the Fédération Internationale de Football Association (FIFA) Conference Against Racism in Argentina.