Professional footballers have been getting behind Kick It Out since its inception in 1993.
As role models their words and actions can have a profound impact in promoting messages central to the campaign.
A common criticism of players is that they have lost touch with their community.
However, a number of players have been attending events and setting up initiatives to give something back.
Some of the biggest names in the game have been more than happy to highlight their support for Kick It Out.
Check out their views, experiences and ideas on equality and diversity.
"I hate racial discrimination most intensely and all its manifestations. I have fought all my life; I fight now, and will do so until the end of my days."