The season of action will be replacing the traditional weeks of action activity which takes place in October
Kick It Out marks 20 years of campaigning this August, and with it, launches a crucial development with regards to professional club, community group and County FA activity.
The traditional weeks of action campaign in October will this year be replaced with a special ‘season of action’, which commences at the beginning of the 2013/14 season and conclude the following May.
For 20 years, Kick It Out has contributed to making football a safer, more enjoyable and less intimidating place for those from under-represented communities wishing to participate in the game in whatever capacity, at whatever level.
To that end, a season’s worth of events will take place to acknowledge the wealth of groups and individuals supporting this work in their own communities over the past two decades.
Events will be announced periodically, which will not only provide an opportunity to look at the origins of the campaign, but also see some new and exciting initiatives being launched, helping Kick It Out further its work well into the next 20 years and beyond.
For professional clubs, community groups and County FAs, it provides a broader opportunity to dedicate their commitment to Kick It Out, and equality and inclusion, over a longer period of time.
Nominated events, projects and activities, which ordinarily take place in October, can now run at a time throughout the season to fall in line with the extended period of activities.
Groups and individuals are encouraged to make the most of this fresh approach to championing the work they do in this field.