The issue of homophobia in football has been present for longer than most care to remember. Recently, however, the game has begun to take notice.
The Football Association and Kick It Out have released a 60 second ad aimed at raising awareness of and tackling homophobic abuse in football.
Kick It Out on Twitter
"Everyone needs to step up to the plate and say enough is enough and stamp discrimination out. Kick It Out has my full support."
Tony Bellew, WBO light heavyweight title contender